KBIS 2018: Studiobstyle featured speakers at NKBA Voices of the Industry by Maria Reitan, studiobstyle Strategist

New DXV Pekoe 30" Apron Front Stainless Steel Sink and Pekoe Semi Pro Stainless Steel Kitchen Faucet; Nothern Contours Traditional Miter 5-Piece Shaker Doorstyle in Textured Rustic Light Oak. (As Featured in the Lixil/American Standard Brands Booth W1585 at KBIS 2018).

New DXV Pekoe 30" Apron Front Stainless Steel Sink and Pekoe Semi Pro Stainless Steel Kitchen Faucet; Nothern Contours Traditional Miter 5-Piece Shaker Doorstyle in Textured Rustic Light Oak. (As Featured in the Lixil/American Standard Brands Booth W1585 at KBIS 2018).

Who doesn’t love going to sunny Orlando in January? I’ve been attending the Kitchen and Bathy Industry Show for more than a decade, and each year, I’m excited as the first year I set foot on the crowded floor.

Some 600 brands gather annually to showcase their latest and greatest to the industry and the world. And this year, Studiobstyle will be among the industry leaders gathered at the Orlando Convention Center to share our insights as part of the National Kitchen and Bath Associations’ Voices of the Industry education sessions.

Our topic: Collaborate to Recalibrate: How to Efficiently Achieve Your Marketing Goals.  Every company out there has the same challenge. How do I do more with less? How do I feed the never-ending content beast on a modest budget and a limited staff?

Barb Schmidt and I look forward to sharing what we believe is a winning recipe for marketing efficiency and success.  At a time when companies may want to hunker down and pull inward in an attempt to “own” their brand, we are recommending the opposite – bring more people into the tent.

So how does that work? Stop by Room OCCC:S310F on January 10th at 9am and find out. We look forward to seeing you there!

 

Barbara Schmidt